"This story stimulates kids to keep reading during the Christmas holiday."
– COOLESUGGESTIES.NL
The story started on a website, but kids could only finish it by reading all the missing parts on huge animated screens in Rotterdam. A true billboard turner.
Impression below. Case coming soon!
TEASERS
We’ve released social teasers to make kids and parents aware of the story.
FROM PHONE…
The story started on a mobile website, but key parts where missing.
…TO BILLBOARD
The hidden sentences could be found by following a route of billboards.
AWARDS
Strolling Stories is a winner of the Digital Creative Competition. The idea was awarded € 100.000 media budget to execute it on the digital screens of Ocean Outdoor. Which we did during the Christmas holiday in 2022.