The Dark Side of Money is an intense short thriller about money laundering that tests if viewers are sharp enough to detect financial crime.
Watch the casefilm
THE RELEASE
The movie was released online and in over 100 theaters nationwide.
Sit back, relax and watch the full film.
"The Netflix generation has to hunt down money launderers for ABN AMRO."
– NRC DUTCH NEWS
RESULTS
The Dark Side of Money generated over € 1.500.000 in earned media for ABN AMRO’s detecting financial crime unit. Two days after launch, we had already received 400 applications! Six weeks later the score was at 1200 and kept rising. Latest score: over 1600 applications.
The movie was covered by various national and international websites and newspapers. Including: Vice, NRC, NOS, AD Werf&, Adformatie, Marketing Tribune, Fonk, Ads of the world, Adland.tv, Hot Digital and many more.
AWARDS
1 x Silver Effie
1 x Silver Lamp
1 x Bronze Lamp
1 x Bronze Spin
2 x Dutch Creativity Awards finalist
1 x Youtube Works Award
3 x Youtube Works Awards finalist
1 x Best Social Award
1 x Eurobest Grand Prix
1 x Eurobest Bronze
2 x Eurobest shortlist
1 x Webby Award
1 x Webby Nominee
3 x Silver Lovie Award
1 x Bronze Lovie Award
4 x People's Lovie Award
1 x Lovie Awards shortlist
1 x Bronze Esprix
1 x SAN Accent nomination