Watch the casefilm
The movie was released online and in over 100 theaters nationwide.
Sit back, relax and watch the full film.
RESULTS
The Dark Side of Money generated over € 1.500.000 in earned media for ABN AMRO’s financial crime unit. Two days after launch, we'd already received 400 applications! With a total of over 1600 at the end of the campaign.
The movie was covered by various websites and newspapers. Including: Vice, NRC, NOS, AD Werf&, Adformatie, Marketing Tribune, Fonk, Ads of the world, Adland, Hot Digital and many more.
AWARDS
1 x Silver Effie
1 x Silver ADCN Lamp
1 x Bronze ADCN Lamp
1 x Bronze Spin Award
2 x Dutch Creativity Awards finalist
1 x Youtube Works Award
3 x Youtube Works Awards finalist
1 x Best Social Award
1 x Eurobest Grand Prix
1 x Eurobest Bronze
2 x Eurobest shortlist
1 x Webby Award
1 x Webby Nominee
3 x Silver Lovie Award
1 x Bronze Lovie Award
4 x People's Lovie Award
1 x Lovie Awards shortlist
1 x Gold Content Marketing Award
1 x Bronze Esprix
1 x SAN Accent nomination
Eurobest Independent agency of the year – N=5
Eurobest National agency of the year – N=5